Cenza, a business process outsource company specializing in LPO (legal process outsourcing) and document mangement, approached MMU for a complete revamp of their online presence which was to be followed up with an intensive SEO and SEM campaign.
MMU set out on the task of first positioning the company and establishing USPs that was felt needed to be prominently showcased on the website. After this exercise, a simple but effective SEO friendly design and flow of information was developed to facilitate easy updates and strong SEO rankings in a short period of time. The project was deployed within a 2 month period and Cenza ranks on page 1 of google for more than 15 highly competitive keywords. MMU is currently undertaking the second phase of SEO along with a PPC campaign. An extensive reporting and analysis process has also been put in place to track results
| Arjun Janakiram
| Aum Janakiram